THEY DESIGNED THE TECHNOLOGY, WE HAD TO DEVELOP THE REAL PRODUCT
The guys at Vibecast had developed a new powerful and super fast technology for video streaming but needed to try it out on a real working product. They were also searching for an effective and engaging way to distribute audiovisual content.
Discovery and Research
CHANNELS WERE THE KEY TO SPREAD THE CONTENT
To create this product we carried out an analysis and research to decide what the proper functionalities and user experience would be.
The outcome was to organize the content based around the users by creating channels around interests.
Ideate, Prototype and Test
REAL WORLD, YOU CHOOSE WHEN TO WATCH IT
Vibecasters can stream real time content of all sorts, allowing users to break the paradigm of mainstream media and broadcast their own filter free content, making way for a democratized space where users can choose what to watch and when to watch it.
Streaming videos are the queen of this app. We designed an interface that references the entertaiment business, using a dark look and feel that shows the videos as we were in the cinema. For the home of the app a modular layout was the perfect option for a continuously changing content.
STREAMING TECHNOLOGY TO WATCH AND CHAT SIMULTANEOUSLY
For Vibecast, we used a streaming technology, Stream Vibe and we developed an iOS app and a Web app, to broadcast in real time to anyone and anywhere. In addition, Firebase allowed users to comment and chat in real time, without losing context of what happened in a particular event.
WE WERE ONLY SATISFIED WHEN DELAYS TENDED TO ZERO
Multiple tests were ran to guarantee the main goal for Vibecast, that video and messages interact simultaneously. Tests were ran to ensure delays tended to zero by making video streams and checking date and time. Once the video worked perfectly in iOS and web, we started to repeat the same process in the chat. Automatic unity tests were also carried out to guarantee the quality of the product.
SPONSORED BROADCASTS WERE THE MONETIZATION STRATEGY
Monetization was an important goal in this project. This was possible thanks to sponsored broadcasts where brands could boost their media strategy by raising awareness and broadcasters received incentives for their content.
Product development, UX/UI, iOS Development, Backend Development.